The Roadmap
Intensive™

A WEBSITE STRATEGY OFFERING

Digital presentation of a marketing roadmap titled "RoadMap Intensive" prepared by Bloom Digital Design, displayed on desktop and mobile screens.
Digital presentation of a marketing roadmap titled "RoadMap Intensive" prepared by Bloom Digital Design, displayed on desktop and mobile screens.

A 90-minute strategy session that maps your positioning, ideal clients, website structure, and discoverability plan into one clear, actionable roadmap, built specifically for your practice.

Why Strategy
Before The Design

THE FOUNDATION

Website design is not just about colors, fonts, layouts, and fun graphics.

Without a strategic foundation even a beautiful website can miss the mark. It can attract the wrong clients, have the wrong keywords, or fail to book potential customers.

The Roadmap Intensive exists to make sure that does not happen.

We dig into your practice, your ideal clients, your competitive landscape, and your current digital situation, and we build a complete strategy before a single page is touched.

You walk away with a clear, documented plan that makes every decision after it faster, smarter, and more effective.

How It Works

We work together as a team in three steps. I take care of the research, synthesis and strategic thinking. You just show up, share what you know about your practice, and leave with a roadmap you can actually use.

Complete the Workbook

A short discovery workbook so I can understand your practice before we meet.

Number 1

Meet for a
90-Min Session

We meet and I walk you through your complete digital strategy, built for you.

Number 2

By the end of this session you will know exactly what your website needs to do and exactly how to get there.

Receive Your Strategy Presentation

You receive your full presentation to keep, act on, and share with any designer.

Number 3
RoadMap Intensive Sample Bloom Digital Design

What You Will Get

Brand discovery and voice: who you are, who you serve, what makes you the right choice, and how your brand sounds

Stylized illustration of a cactus plant with three main arms, depicted in shades of gray and white with a textured appearance.

Ideal client clarity: a specific portrait of who you are built to serve so every decision is made with them in mind

Abstract drawing of a closed flower or plant with three large, rounded leaves or petals in pale gray against a black background.

Local SEO: a plan with keyword research and competitive snapshot on your specific niche and location

Abstract geometric shape resembling a plant or flower with three large petal-like forms in grayish tones on a black background.

Website page structure: how your pages need to be organized for both user experience and search visibility

Abstract illustration of a stylized plant or flower with large pointed leaves in light gray against a black background.
Close-up of a smartphone screen displaying text about therapy approaches, resting on a marble surface with a woven fabric background.

Page optimization for local SEO including title tags, meta descriptions, headers, internal linking strategy

Stylized abstract art featuring large, textured, off-white plant leaves on a black background.

Page optimization for client journey and conversion: how each page moves the right visitor toward booking

Stylized illustration of a cactus plant with three main arms, depicted in shades of gray and white with a textured appearance.

Copy direction in your ideal clients’s voice: what each section needs to say and how it needs to sound

Abstract drawing of a closed flower or plant with three large, rounded leaves or petals in pale gray against a black background.

HIPAA awareness review — a check of your current data collection, forms, and privacy policy, if applicable

Abstract geometric shape resembling a plant or flower with three large petal-like forms in grayish tones on a black background.

Ways to remove clients doubts such as FAQ questions and social proof, if applicable

Abstract illustration of a stylized plant or flower with large pointed leaves in light gray against a black background.

Prioritized action sequence — what to tackle first, second, and third

Stylized abstract art featuring large, textured, off-white plant leaves on a black background.


THE MOST IMPORTANT PART

The Strategy is yours to keep, regardless of what comes next. Implement it yourself, take it to your designer, or work with me on the development.

THE INVESTMENT

$500

90-Minute Strategy Session + Complete Digital Roadmap + Yours to keep

Applied toward your project total when you move forward with implementation.

HIPAA-Aware
Process

PDF & Video Delivered
After Session

Take it to Any Designer

Therapist Office